Our own product — Social media management with built-in CRM
LigiComms — Post once. Reach everywhere.
LigiComms is our own SaaS product — a social media scheduler with WhatsApp, email and SMS broadcast and a sales CRM built into the same dashboard. It publishes to ten networks, and pricing starts at ₹699 a month with a 14-day free trial.
Why we built it
The same request kept arriving from clients: can you automate our social media and our WhatsApp? We had built versions of it several times as custom projects, and each time the business ended up paying for a scheduler, a separate broadcast tool and a separate CRM that did not talk to each other.
So we built the thing we kept being asked for and made it a product instead of a project. LigiComms is built, hosted and supported by the same six engineers who do our client work — it is not a white-labelled reseller product.
The problem it actually solves
A small business posts a reel, someone replies on WhatsApp, and that enquiry is then lost — because the reply lives in a phone, the post lives in a scheduler, and there is no record connecting the two. By the time anyone follows up, the customer has bought elsewhere.
LigiComms keeps publishing, conversations and the sales pipeline in one place. A comment or a WhatsApp reply can become a lead with a stage, an owner and a follow-up date, instead of a message someone meant to get back to.
Who it fits
What's in it
Publishing, direct messaging and the sales pipeline in one dashboard.
Publishing and scheduling
- Cross-posting to Instagram, Facebook, X, LinkedIn, Threads, Pinterest, YouTube, Telegram, Bluesky and Tumblr
- Reels and Shorts optimisation — one vertical video to multiple networks
- Long-form video up to 15 minutes
- Per-platform captions and hashtags from a single editor
- Bulk CSV scheduling for hundreds of posts at once
- Post queue with recurring slots and evergreen recycling
- Approval workflow with an audit trail
- Instagram first-comment automation and location tagging
Direct channels
- WhatsApp broadcast using approved templates with mobile preview
- Email campaigns to your own contact lists
- DLT-ready SMS for Indian regulatory compliance
- Per-channel delivery tracking and counts
- Unified inbox across connected channels
Built-in CRM
- Lead import and capture
- Kanban pipeline with drag-and-drop deal stages
- Automatic hot, warm and cold lead scoring
- Auto-assignment across team members and departments
- Cold-pool recycling so stale leads resurface
- Deal value and pipeline forecasting
- Lead funnel analytics
Everything else
- AI writing assistant with AIDA and PAS copy frameworks
- Link shortener with click, device, country and referrer analytics
- UTM builder that appends parameters automatically
- Saved hashtag groups and a saved reply library
- Content calendar with filtering by tag and channel
Pricing
Flat monthly pricing in rupees, with team seats included in the plan. WhatsApp and SMS delivery is billed separately on actual usage.
Trial
Free 14 days
- 1 brand
- 2 team members
- 50 CRM contacts
- 4 channels
- No card required
Basic
₹699 per month
- 1 brand
- 2 team members
- 5,000 CRM contacts
- 9 channels
- Unified inbox, email/SMS/WhatsApp
Pro
₹1,999 per month
- 2 brands
- 4 team members
- 20,000 CRM contacts
- 10 channels
- Approval workflow, lead scoring, bulk CSV
Premium
₹2,499 per month
- 4 brands
- 7 team members
- 35,000 CRM contacts
- 11 channels
- Custom roles, UTM builder
Monthly, quarterly and yearly billing available. Full plan details on ligicomms.in.
How LigiComms compares
Every claim below was checked against each company's own pricing page or documentation in August 2026. These products change often — check the linked sources before making a decision.
| Criterion | LigiComms | Hootsuite | Buffer | Zoho Social | Sprout Social |
|---|---|---|---|---|---|
| Pricing currency | Indian rupees | US dollars | US dollars | US dollars | US dollars |
| How you are charged | Flat monthly price, team seats included in the plan | Per plan, with seat limits | Per connected channel | Per plan — $15, $40 and $65/mo tiers, agency tiers from $320/mo | Per user — $79 to $399 per user, per month (annual billing) |
| Sales pipeline CRM in the same subscription | Included from the ₹699 plan | No native CRM — connects to Salesforce and others via integrations | Not offered | Integrates with Zoho CRM, which is a separate subscription (or the Zoho CRM Plus bundle at $57/user/mo) | Inbox and contact tools; sales pipeline via Salesforce/HubSpot integrations |
| Broadcast with approved templates, included | Yes — WhatsApp Business in Inbox 2.0 | Not offered | Yes — WhatsApp publishing and inbox with templates | Yes — 1,000 conversations/month included, then charged per 1,000 | |
| SMS built for Indian DLT rules | DLT-ready SMS channel | Not documented as a channel | Not offered | Not documented as a channel | Not documented as a channel |
Sources checked (August 2026)
- Hootsuite — integrations and CRM
- Hootsuite — WhatsApp in Inbox
- Buffer — plans and channel pricing
- Zoho Social — plans and pricing
- Zoho Social — channels and WhatsApp
- Sprout Social — pricing
- Sprout Social — WhatsApp pricing model
All product names and trademarks are the property of their respective owners and are used here for identification and factual comparison only. LigimeX is not affiliated with, endorsed by, or sponsored by any of the companies listed. Pricing and features are as published by each company on the date shown and may since have changed.
Frequently asked questions
LigiComms is a social media management platform with WhatsApp, email and SMS broadcast and a sales CRM in the same dashboard. It publishes to ten social networks, schedules posts in bulk, tracks leads through a pipeline, and is built and supported by LigimeX in Lucknow. Plans start at ₹699 per month with a 14-day free trial.
The two practical differences, as of August 2026, are pricing and the CRM. LigiComms is priced in rupees at a flat monthly rate with seats included, while Hootsuite, Buffer, Zoho Social and Sprout Social all price in US dollars — Sprout per user, Buffer per channel. And LigiComms includes a sales pipeline CRM in the base plan, where the others rely on integrations or a separate CRM subscription.
Yes, most of them do, and we would rather say so plainly. Hootsuite supports WhatsApp Business in its inbox, Zoho Social supports WhatsApp publishing and inbox templates, and Sprout Social includes 1,000 WhatsApp conversations a month before metered charges. Buffer does not offer WhatsApp. Where LigiComms differs is having WhatsApp broadcast alongside DLT-ready SMS and the CRM in one plan.
Yes — 14 days, no card required. The trial gives you one brand, two team members, 50 CRM contacts and four channels, which is enough to connect accounts, import contacts and run a pipeline before deciding.
No. The plan covers the platform; WhatsApp and SMS are billed separately based on actual messages delivered, because those charges are passed through from the telecom and Meta side. We would rather be upfront about that than advertise a plan price that quietly excludes delivery costs.
Yes. Because we build and host it ourselves, we can extend it or integrate it with systems we build for you — a clinic system pushing appointment reminders through WhatsApp, for example. That is a custom engagement quoted separately from the subscription.
Try LigiComms free for 14 days
No card required. If it does not fit, tell us why — that feedback goes straight to the people building it.